TikTok’s U.S. Reset: A Deal That Could Secure Its Future
TikTok has taken a decisive step to protect its future in the United States. After years of regulatory pressure, the short-video giant has agreed to shift meaningful control of its U.S. business to American investors. Under the new plan, TikTok will create TikTok USDS Joint Venture LLC , a separate entity responsible for U.S. operations. This includes data protection, algorithm security, content moderation, and software assurance. The message is clear: U.S. user data and platform governance will now sit under American oversight. Ownership will also change. American investors will hold 45% of the U.S. business, while ByteDance will retain just under 20% , with the rest shared among partners. The investor group includes Oracle, Silver Lake, and MGX. Oracle will play a key role as TikTok’s trusted security partner, auditing compliance with U.S. national security standards. The deal directly addresses long-standing concerns from U.S. regulators about data privacy and foreign i...